2012 – one hundred years of Chanel in Deauville

Gabrielle Chanel, known as Coco Chanel, the most remarkable woman in Women’s World Fashion of all times, has created one of the most luxurious brands ever.

100 years ago Channel opened its first store in Deauville, France, introducing a collection of sportswear. This revolutionary collection of jersey garments has changed women’s relationships with their bodies and their ways of life.
It was an immediate success.