Terra Lusa is a project in time about time, where History, Culture, Arts and Heritage pulse timelessly, while rediscovering memories of a country. It all began in 2004 with the introduction of a collection of watches under emblematic topics, such as the Portuguese Fado, the Portuguese traditional pavement, the typical Portuguese façade tiles and the rooster of Barcelos. One year later, the Portuguese traditional arts became the most prominent addressed topic in Terra Lusa’s collections; laces, 18th century tiles, embroidery from Castelo Branco, among many other things so characteristic of this country rich in traditions.
Currently, there are already 24 different allusions, which faithfully reproduce the various areas of the Portuguese cultural legacy. Terra Lusa opens a new door through which Portugal may seize the opportunity to make itself known throughout the world. Terra Lusa dedicates itself to the introduction of unique gift concepts that combine utility with a very exceptional way of remembering our country, making each of its pieces a special business card of our culture, a tribute to the art, the culture, the history and the Portuguese heritage.